Selected Newsletters
Client: B2B SaaS (Software as a Service) Webinar Client, Sent Weekly
Subject: You may be missing out on this, [First Name]
Email Copy:
Hey! Online businesses don’t have to be the only ones having fun.
When webinars burst onto the scene, course creators jumped at the chance to supercharge their sales and boost their brand influence, and they haven’t looked back.
But has the marketing power of webinars been confined to the online business space alone?
That may be the perception.
But we’re here to tell you the truth.
Truth #1: Successful businesses have sorted that selling is less about pushing products and more about building trust with your audience.
Lucky for you, with webinars, building trust with your customer base is our happy place.
Truth #2: The selling power of webinars extends far beyond the virtual space; its force can be with you in the “real world” too.
So today, on the blog, we are going to show you nine ways webinars can grow your IRL brick and mortar business.
Join us to learn:
✅ How webinars can help you boost your online presence.
✅ How you can use webinars to populate a sales funnel for your product or service
✅ How webinars can help you create new products and services.
✅ How webinars can help you build a high-quality email list.
… And more!
It’s all happening on the blog! See you there.
2. Client: B2B SaaS Webinar Client, Sent Weekly
Subject: This overlooked method sells books
Preview: Before you even write it
Email Copy:
Are you a marketing expert, entrepreneur, or business owner who includes book authorship amongst your long list of accomplishments? Or maybe you’re considering writing a book as a method of building your brand authority while increasing your revenue and growing your business?
Writing a non-fiction book has been proven to establish authors as experts in their field, build consumer trust and respect, and invite more opportunities into the author’s business––all while stacking cash.
But what they don’t tell you is that all that fun stuff, it doesn’t happen just because you wrote your book.
Truth is, no matter how hard you toiled away getting your ideas on the page, your book isn’t going to be your business genie-in-the-bottle ready to make all your professional dreams come true.
At least, not at first.
But if you're savvy about it, you can use your non-fiction book to turbocharge growth in your business and sell a boatload of copies along the way.
And you can do it before you even finish the book.
You can even do it before you start to write the book. (And you want to know a secret, it might even strengthen what you write.)
How?
So glad you asked.
Today on the blog, we break down five ways you can turn your book into a brand-building cash-cow with webinars.
Meet us there to learn how you can use webinar tools to:
✅ Go global with your book launch
✅ Build excitement and engagement ahead of time
✅ Create additional revenue streams from the messages in your book
✅ Grow an email list of fully engaged fans
✅ Tap into and expand your professional community
✅ And, of course, automate it all to build your list, authority, and bank account 24 hours a day, seven days a week with no additional effort from you
It’s all happening on the blog.
We’ll see you there!
3. Client: Brand Runs Lifestyle Community for African-American Women,
Sent Monthly
Email Copy:
What’s on tap:
● Luxury Nomads, Trailer Travel with The Fam, and Treehouse Vacays
● Summer Sunscreen Dangers | Be afraid, be very afraid
● Her P.O.V: A City-Sidity Girl’s First Time Camping in the Wilderness
● Announcing Our Dallas May Event!
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When was the last time you went analogue? We’re talkin’ giving yourself the gift of going off grid. With summer dawning upon us, vacation planning has officially entered the rotation. This year, we’re all about lo-fi experiences that demand disconnection from the world, while connecting deeply to ourselves and our loved ones.
Maybe rent a Luxury Van and go on a solo road trip, try glamping with your girls, or take the fam to a black-owned treehouse hotel instead of a theme park. You may even find yourself leaving the noise and landing in the career of your dreams. After quitting her job to travel via trailer and focus on her family and dream of writing, this former biomedical engineer's first middle grade book comes out this year!
No matter where your travels take you, it’s officially suntime fun time. We are all ready to unleash the Ebony.
But before you do, know this: chemical sunscreen is not your friend. Recently, it has come to our attention that chemical sunscreen ingredients have been linked to a myriad of health issues in men and women, including:
Endocrine Disruption. Oxybenzone, octinoxate, and homosalate are all popular chemical sunscreen ingredients that are hazardous to your hormones. Researchers even found that adolescent boys with higher oxybenzone measurements had much lower total testosterone levels than their peers.
Cancer. Neutrogena, Aveeno, Banana Boat, Babygenics, and more recalled suncare products due to benzene, a known carcinogen, being found in their product in high amounts. Note: benzene was not listed as an ingredient on the labels
Systematic Absorption: A study detected sunscreen chemicals on the skin and in the blood weeks after application, and another found sunscreen ingredients in breast milk.
We mentioned this in last week’s newsletter, but it bears repeating: To protect yourself and your family from toxic ingredients this summer, choose non-nano particle mineral sunscreens. You can pick this brand up at Whole Foods.
And once you're sun-sorted and entering the wild, you might bump into this familiar face…
Her P.O.V | A City-Sidity Girl’s First Time Camping in the Wilderness
How [Client] Co-Founder Stephanie Conquered Her Fear of the Great Outdoors
[STEPHANIE’S ARTICLE (Omitted-Written by Founder)]
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Dallas May Event: Crown & Inspire: Women in the Arts
Excited to announce Crown & Inspire: Women in the Arts! 🎨 Join us for an evening celebrating the creativity and talent of Black women in the art world. 🌟 Save the date for this in-person event on Tuesday, May 14, 2024, at 6:00 PM at the Daisha Board Gallery in Dallas, TX.
Come be inspired by incredible Black women artists and creators as we unite to support and uplift women in the arts community. 🎉 This event will benefit Flourish, a non-profit dedicated to empowering diverse artists and curators through financial resources, mentorship, and services. Don't miss out - we can't wait to see you there!